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2016亚马逊全品类热销品名单


亚马逊全球消费部门CEO Jeff Wilke表示:“Echo和Echo Dot是今年亚马逊上最热销的商品,因此有数以百万的新消费者接触了Alexa智能语音系统。虽然我们尽最大努力加大生产,但是这些商品仍然缺货。”
亚马逊称2016年购物季是有史以来平台表现最好的一次,出售的Alexa设备达数百万件,4K电视销量是珠峰高度的九倍多。
今年消费者在亚马逊平台购买的设备数量创下记录,继续一路走高。
一般亚马逊并不会公布具体的销售额数据,今年也不例外。但是亚马逊提供了今年购物季里一些榜单,

Amazon Prime数据:

今年购物季,全球范围内亚马逊Prime和FBA发出的商品数量超过10亿
12月23日是亚马逊Prime Now全球配送商品数量最多的一天,当天在美国市场上Echo Dot、Echo、Fire电视棒和奥利奥饼干是最受欢迎的Prime Now商品

亚马逊移动购物数据:

今年购物季,全球超过72%的亚马逊消费者使用移动设备购物;
今年购物季,在亚马逊app上购物的全球消费者数量增长了56%;
网络星期一,全球亚马逊消费者平均每秒在app上购买46件电子产品;
网络星期一,全球亚马逊消费者平均每秒在app上购买36个玩具;

今年购物季的热销榜单(仅限美国站):

所有品类:Echo Dot、Fire电视棒、Fire平板、Echo;
音响&配件:Panasonic ErgoFit In-Ear Earbud耳机、AmazonBasics 6-Outlet Surge Protector Power Strip排插、Sonos PLAY:1 Compact Wireless Smart Speaker for Streaming Music播放器;
婴儿用品(Baby):Baby Einstein Take Along Tunes Musical Toy、Nuby Octopus Hoopla Bathtime Fun Toys(紫色)、Baby Banana Infant Training Toothbrush and Teether(黄色);
照相机:Fujifilm Instax Mini 8 Instant Film Camera、AmazonBasics 60-Inch Lightweight Tripod with Bag、GoPro HERO5;
手工艺品:First Christmas in New Home 木制品、Personalized Nameplate Gold Bar Necklace(项链)、World Travel Map Pin Board(地图);
家庭产品: BLACK + DECKER 16V Cordless Lithium Hand Vac、Lasko Ceramic Heater with Adjustable Thermostat、Poo-Pourri Before-You-Go Toilet Spray 2-Ounce Bottle (Original Scent);
家居装饰:WBM Himalayan Salt Lamp、3M Indoor Window Insulator Kit、Woods Outdoor 24-Hour Photoelectric Timer;
家庭&个人护理用品:AmazonBasics AA Performance Alkaline Batteries (48-pack)、Bounty Select-a-Size Paper Towels、Huge Roll (12 Count)、Cottonelle Ultra ComfortCare Big Roll Toilet Paper (12 Count);
厨房用品:RTIC 30 oz. Tumbler, Instant Pot 7-in-1 Multi-Functional Pressure Cooker (6 quart)、Keurig K55 Single Serve Coffer Maker;
户外用品:LifeStraw Personal Water Filter、Etekcity 2-pack Portable Outdoor LED Camping Lantern with 6 AA Batteries (Black, Collapsible)、Yeti Coolers Rambler;
庭院用品:iDevicesiGrill Mini, Bounty Hunter BHJS Junior Metal Detector、Snow Joe Telescoping Snow Broom with Ice Scraper;
电脑产品:SanDisk Ultra 32GB microSDHC UHS-I Card with Adapter, Seagate Expansion 1TB Portable External Hard Drive USB 3.0、AmazonBasics Mini DisplayPort (Thunderbolt) to HDMI Adapter;
宠物用品:KONG Cozie Marvin the Moose Dog Toy Medium Dog Toy (Brown)、GREENIES PILL POCKETS Soft Dog Treats, Chicken (Capsule, 15.8 oz)、Fancy Feast Wet Cat Food – Gravy Lovers – Poultry & Beef Variety Pack, 3-Ounce Can (Pack of 24);
智能家居:TP-Link Smart Plug、Philips Hue White A19 Starter Kit、Samsung SmartThings Hub;
运动用品:Spalding NBA Street Basketball、Bushnell Falcon 7×35 Binoculars w/ Case、Simply Fit Board;
工具类:TEKTON 5941 Digital Tire Gauge、MagnoGrip 311-090 Magnetic Wristband、DEWALT DW2166 45-Piece Screwdriving Set with Tough Case;
玩具&游戏: Hasbro Pie Face Game & Pie Face Showdown Game、Scientific Explorer Mind Blowing Science Kit、Snap Circuits Jr. SC-100 Electronics Discovery Kit;
电视:Samsung 32-Inch 1080p Smart LED TV、Avera 32-Inch 720p LED TV、Samsung 40-Inch 1080p Smart LED TV;
可穿戴设备:Garmin vivofit Fitness Band、 Garmin vívoactive HR GPS Smart Watch、Samsung Gear VR – Virtual Reality Headset;
无线产品:AmazonBasics Apple Certified Lightning to USB Cable (6 Feet)、WeMo Light Switch、Samsung Wireless Charging Pad

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